WESTJET Rewards - Print Campaign
client project

WESTJET Rewards Campaign
client project

WESTJET Rewards Campaign
client project

WESTJET Rewards Campaign
client project

Client: WestJet + Rethink Ideas
Claire Khan (Associate Director), Sarah Lee (Print Producer)
Year: 2025

I was commisioned by Rethink Agency on behalf of the Canadian airline WestJet to work on a series of illustrations for their Rewards Campaign, highlighting the different levels of benefits offered to their customers.

This campaign is deployed through a series of illustrations highlighting the diversity of destinations and services offered by the airline.

I was commisionned by Rethink Agency on behalf of the Canadian airline WestJet to work on a series of illustrations for their Rewards Campaign, highlighting the different levels of benefits offered to their customers.

This campaign is deployed through a series of illustrations highlighting the diversity of destinations and services offered by the airline.

I was commisionned by Rethink Agency on behalf of the Canadian airline WestJet to work on a series of illustrations for their Rewards Campaign, highlighting the different levels of benefits offered to their customers.

This campaign is deployed through a series of illustrations highlighting the diversity of destinations and services offered by the airline.

I was commisionned by Rethink Agency on behalf of the Canadian airline WestJet to work on a series of illustrations for their Rewards Campaign, highlighting the different levels of benefits offered to their customers.

This campaign is deployed through a series of illustrations highlighting the diversity of destinations and services offered by the airline.

Une série d'illustrations m'a été commandée par l'agence Rethink à destination de la compagnie aérienne Canadienne WestJet dans le cadre de leur campagne de récompenses, mettant en évidence les différents niveaux d'avantages offerts à leurs clients.

L'objectif de cette campagne était de se décliner à travers une série d'illustrations mettant en avant la richesse des destinations et des services offerts par la compagnie aérienne.

Une série d'illustrations m'a été commandée par l'agence Rethink à destination de la compagnie aérienne Canadienne WestJet dans le cadre de leur campagne de récompenses, mettant en évidence les différents niveaux d'avantages offerts à leurs clients.

L'objectif de cette campagne était de se décliner à travers une série d'illustrations mettant en avant la richesse des destinations et des services offerts par la compagnie aérienne.

Une série d'illustrations m'a été commandée par l'agence Rethink à destination de la compagnie aérienne Canadienne WestJet dans le cadre de leur campagne de récompenses, mettant en évidence les différents niveaux d'avantages offerts à leurs clients.

L'objectif de cette campagne était de se décliner à travers une série d'illustrations mettant en avant la richesse des destinations et des services offerts par la compagnie aérienne.

Une série d'illustrations commandées par l'agence Rethink à destination de de la compagnie aérienne Canadienne WestJet dans le cadre de leur campagne de récompenses, mettant en évidence les différents niveaux d'avantages offerts à leurs clients.

Cette campagne se décline à travers une série d'illustrations illustrant la richesse des destinations et des services offerts par la compagnie aérienne.

Cabana
Plane_2b
Paris_before West Jet Rewards Illustration Florence Sabatier


The brief was to create a cohesive suite of dynamic and various illustrations
within the brand’s colour palette to reflect different vacation stories and destinations
while maintaining the same graphic consistency as the previous project.



The brief was to create cohesive suite of dynamic and various illustrations within the brand’s colour palette to reflect different vacation stories and destinations while maintaining the same graphic consistency as the previous project.

It has been a real pleasure to work on this campaign
while being able to explore the same subject within different illustrations! 
 

The brief was to create cohesive suite of dynamic and various illustrations within the brand’s colour palette to reflect different vacation stories and destinations while maintaining the same graphic consistency as the previous project.

It has been a real pleasure to work on this campaign
while being able to explore the same subject within different illustrations! 
 

The brief was to create cohesive suite of dynamic and various illustrations within the brand’s colour palette to reflect different vacation stories and destinations while maintaining the same graphic consistency as the previous project.

It has been a real pleasure to work on this campaign while being able to explore the same subject within different illustrations! 
 

West Jet Rewards Illustration Florence Sabatier
Cabana

By creating different stories within each illustration, they can easily separate and use the various scenes independently of the background.

Pigeons
SkinnyDipping
StagePerformance
Bike
IguanaPool
JetPack
Photos

Credits: Photos by Rethink Ideas

Plane_b

GOT A PROJECT IN YOUR MIND? Say hi!

GOT A PROJECT IN YOUR MIND? Say hi!

GOT A PROJECT IN YOUR MIND? Say hi!

GOT A PROJECT IN YOUR MIND? Say hi!